Learn from expert facilitators; connect with corporate mentors and join a thriving community. Submit your application today
Calling Diverse
B2B Founders
Join our community of founders, experts and members of our diverse network and build long-lasting relationships.
Build Connections
Why join the MSDUK
Accelerator Programme?
MSDUK bring together innovative and high-growth ethnic minority businesses with global corporations. The Accelerator Programme utilises our dynamic community enabling participants to develop through experiential learning, make connections and receive mentorship.
Our modules include: Customer Discovery & Validation, Product Mindset, Growth Marketing, Communication & Sales and Pitching.
Practical Learnings
Receive 1-year free MSDUK membership after completing the programme
MSDUK Membership
Our Testimonials
“
I was able to look at my business from a growth perspective and by using the resources of experts, I can shape, craft, and tighten my business operations so that its ready to scale.
Suni Sekhon
Founder and CEO, DEFY Brands
Don't miss out on this great opportunity
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OUR AWARD RECOGNITIONS:
The MSDUK Accelerator is a four-month programme designed to help your business succeed. You'll be running experiments to validate your business assumptions whilst being part of a supportive community of ethnic minority founders.
Connections are just as critical as capital. We want to educate, challenge and connect you with corporate mentoring, 1-2-1 advice from expert facilitators, and specialist workshops. With access to 100+ global corporations and over 300 businesses in our network, you’ll be entering an ecosystem rich with potential.
Introducing MSDUK Accelerator
Participating in the MSDUK Accelerator programme has really helped position my business for growth, with a clearing understanding of who my customers are, and building a great framework to grow.
“
Rayeesa Asghar-Sandys
Founder and CEO, Rayeesa's Indian Kitchen
HEADLINE SPONSOR:
SPONSORS:
What do founders think of the Accelerator Programme?
Learn from expert facilitators; connect with corporate mentors and get insights from industry experts. Submit your application today:
Calling Diverse
B2B Founders
OUR AWARD RECOGNITIONS:
MSDUK Accelerator is a four-month programme designed to help your business succeed. You'll be running experiments to validate your business assumptions whilst being part of a supportive community of ethnic minority founders.
Connections are just as critical as capital. We offer holistic support with corporate mentoring, 1-2-1 advice from experts, and specialist workshops. With access to 100+ global corporations and over 300 businesses, including the sponsors from our corporate network:
Introducing MSDUK Accelerator
SPONSORS:
HEADLINE SPONSOR:
Our Testimonials
Frequently Asked Questions
1. Is it a hybrid programme?
Yes. All of the learning on the programme (masterclasses and workshops) takes place online. Additionally, all 1-2-1s with our expert facilitators and experts in residence are booked online through our platform, AcceleratorApp.
2. What is the time commitment required?
Founders are required to spend between 4-10 hours a week completing activities related to MSDUK Accelerator. This does not mean that founders will attend 10 hours of workshops every week, but they might need to allocate this time to complete tasks given by facilitators (for example, conducting customer interviews, updating the website, refining sales message and strategy).
3. What are the eligibility requirements?
All applicants must meet all criteria listed below:
- Your business is a for profit, Business to Business (B2B) enterprise, registered with a national Chamber of Commerce and with the tax authority in your country.
- You have already developed a product or prototype that has first users or customers
- Your business is physically located in UK, Belgium, France, Germany, Ireland, Sweden or The Netherlands.
- The minority/ethnic owner(s) of the business excluding white ethnic minority origin must be active in management and daily business operations.
UK applicants must also belong to one of the categories below (click here):
- Non-white ethnic minority business: one founder of an ethnic minority origin excluding white ethnic minority origin holding a majority (51% or greater) ownership
- Non-white ethnic minority-controlled business: a business founded with the majority held by a founder of an ethnic minority origin excluding white ethnic minority origin
- Non-white ethnic minority freelancer: a person of an ethnic minority origin excluding white ethnic minority origin
- Non-White ethnic minority owner(s) of the business are UK citizens or have an indefinite leave to remain the UK or any other visa that leads to the ILR.
Applicants from the European countries listed above must also belong to one of the categories below:
- ethnic minority/migrant sole traders – a person of an ethnic minority origin excluding white ethnic minority origin who is registered as self-employed;
- ethnic minority/migrant-owned businesses – in which at least 50% of the shares are owned by people from ethnic minorities excluding white ethnic minority origin, whether they founded the firm, inherited their shares or acquired a majority stake in the firm;
- be a permanent Resident or a citizen of Belgium, France, Germany, Ireland, Sweden or The Netherlands.